British-born MG marked a new chapter in Brunei with a strategic partnership and the launch of two new SUV models that redefine their respective segments.
Premier Motor has been appointed as the sole and official importer and distributor for MG vehicles in the country, unifying the brand’s direction with a clear mission to bring the very best of MG to Bruneian customers. The consolidation signals a renewed commitment to delivering innovation, performance and customer-focused service under one dedicated leadership.
To celebrate this new beginning, Premier Motor is introducing an exclusive “Voyage of Blessings” promotion. From now until 30 April, every customer who purchases any new MG model, including the newly launched MG HS and MG ZS as well as existing models, will be automatically entered into a grand lucky draw. Prizes include a fully sponsored Umrah pilgrimage package as the grand prize and cash prizes totalling $10,000.
This renewed direction is immediately reflected in the introduction of the all-new MG HS and the all-new MG ZS. Both SUVs arrive equipped with the latest global innovations from MG, combining advanced mobility technology, cutting-edge connectivity and dynamic performance tailored for modern drivers.
The appointment of Premier Motor as the single, dedicated partner for MG represents a powerful step forward for the brand in Brunei. Since its return to local roads in 2019, MG has steadily rebuilt its presence and rekindled enthusiasm among drivers. This strengthened partnership ensures a more focused approach to sales, after-sales service and overall customer experience, supported by a pipeline of new and exciting models for the Bruneian market.
The All-New MG HS: Redefining the Modern SUV
Positioned as a complete and refined SUV package, the all-new MG HS blends bold styling with intelligent engineering and remarkable comfort.
The exterior makes an immediate impression with sharp ‘hunting-eye’ LED headlamps, a commanding front grille and a sculpted ‘leaping shoulder line’ that enhances its dynamic stance. A sleek ‘flying C-pillar’ design and distinctive rear lights inspired by London’s Shard skyscraper complete its confident profile.
Inside, the driver-focused cabin features high-quality materials and a flat-bottom steering wheel that enhances its sporty appeal. With an impressive 350mm seating height, the HS offers commanding road presence. It also boasts best-in-class second-row legroom of 976mm, 19 interior storage spaces and a large luggage compartment, ensuring practicality for families and long-distance journeys alike.
Under the bonnet, the HS is powered by an advanced 1.5-litre turbocharged engine featuring Miller Cycle technology and a Variable Geometry Turbocharger, delivering 125 kW and 275 Nm of torque. The engine is paired with a smooth 7-speed wet dual-clutch transmission that achieves 92 per cent combined efficiency, ensuring responsive yet refined performance.
Safety and comfort remain paramount, with a caged body structure built using 79 per cent high-strength steel and a 5-Star Euro NCAP safety rating. The HS is equipped with seven airbags, including a centre airbag, while 41 acoustic insulation packages create a quiet and composed cabin environment.
Technology takes centre stage with dual 12.3-inch screens and the comprehensive MG Pilot Advanced Driver Assistance System suite, featuring Adaptive Cruise Control, a 360-degree camera with transparent chassis view, Blind Spot Detection and a Driver Monitoring System.
The All-New MG ZS: A Reimagined Compact SUV
Completely redesigned, the all-new MG ZS sets a new standard for what a compact SUV should deliver, combining bold styling, intelligent engineering and everyday dependability.
Its athletic exterior features a bold two-layer front fascia with connected ‘Hunter Eyes’ LED headlamps and seamless LED taillights that enhance its modern appeal. Inside, a layered dashboard design creates a surprisingly spacious and premium cabin atmosphere, complemented by sporty perforated seats and high-quality materials.
Powering the ZS is a durable and efficient 1.5-litre engine paired with a CVT transmission, delivering 108 horsepower and 140 Nm of torque. The combination provides smooth acceleration, confident performance and optimised fuel efficiency for daily driving.
The ZS also benefits from a globally tuned chassis tested across diverse environments, from Spanish tracks to extreme climates, ensuring a balance of athletic handling and ride comfort. It offers sharp steering response while maintaining a composed and quiet drive.
Practicality remains a key strength, with best-in-class headroom and shoulder room, 30 storage spaces throughout the cabin and a generous 443-litre boot expandable to over 1,450 litres. Technology is anchored by dual 12.3-inch screens, integrating a digital instrument cluster and touchscreen with seamless Apple CarPlay and Android Auto connectivity.
Safety is reinforced by a 4-Star Euro NCAP rating, six airbags and a structure built with ultra-high-strength steel. Intelligent driver assistance features include lane-keeping assist, adaptive cruise control, autonomous emergency braking and a 360-degree camera. The ZS has also undergone rigorous durability testing in extreme conditions, from 50°C desert heat to minus 30°C cold climates and extensive European road testing.
With this strengthened partnership and expanded SUV lineup, Premier Motor reaffirms its commitment to elevating the ownership experience in Brunei. Customers can expect comprehensive after-sales support, access to genuine parts and a growing service network designed to ensure that every MG owner enjoys reliability, confidence and peace of mind throughout their journey.
The launch of the all-new MG HS and MG ZS signals not only the arrival of two compelling SUVs, but also a renewed vision for MG in Brunei, driven by innovation, customer focus and a bold roadmap for the future.
THE BRUNEIAN | BANDAR SERI BEGAWAN
