Toyota Brunei reveals its all-new Land Cruiser 300 (LC 300), a true flagship SUV that combines the automotive brand’s renowned reputation for Quality, Durability and Reliability (QDR) together with improved off-road performance and on-road capability.
Known as the “undisputed king of the road”, the new model continues this 70-year legacy, delivering a brand-new and engineered body-on-frame platform, system and modern design changes — inside out.
The new generation LC 300 is designed to provide the driver and passenger with exceptional comfort, while maintaining a body-on-frame structure to ensure reliability, driving performance and durability to rove the land in whatever terrain, regardless of conditions.
*The Bold and the Beautiful*
Big and brawny, the all-new LC 300 is definitely a head-turner on the road.
With “Functional Beauty” as the new design concept, the SUV exudes the perfect blend of athleticism and accessible functionality and striking beauty

The all-new LC makes a bold statement with its massive grille features. This striking front fascia is further emphasised by sleeker-looking headlamps with seamless integrated daytime running light.
The SUV comes in a wide range of solid colours that draw eyes to it the moment it drives by. Customers can choose from White Pearl, Black, Dark Blue Mica, Grey Metallic and Silver Metallic
The exterior of the LC 300 wins on the first impression, but its premium interior is equally as stunning.
As you should expect from the Japanese automaker, the all-new LC comes with high-quality and modern materials throughout the cabin.
Inside, every component in the SUV has been meticulously designed to deliver a more seamless and intuitive connection between the driver and car to help enhance concentration on driving.
Aside from high-quality materials, the new LC features a large 12.3-inch touchscreen infotainment system with Android Auto and Apple CarPlay, and a 7-inch multi-info display within the instrument cluster, for a more comfortable driving experience.
Moreover, the centre console and layout have a clean design and accessibility making it easier for the drivers to be connected and be in control.

With generous dimensions for all passengers, it benefits from the highest level of technology aiming to ensure a modern and global approach of comfort which includes a wireless charging system, heated and ventilated seats, multiple USB charging ports, and a 14-speaker JBL premium audio system, and many more.
*The New GA-F platform*
In terms of dimension, the LC 300 rides on an all-new platform, the GA-F platform which serves as a strong foundation for its body-on-frame build.
The GA-F platform features a lower center of gravity with a weight reduction of approximately 200 kg when compared to its predecessor, and body rigidity is also increased.
Moreover, the new GA-F platform has been adopted in pursuit of on-road and off-road driving performance.
The new LC300 also inherits the golden ratio of a 2,850 mm wheelbase, which has been inherited across generations and provides both high-level performances on rough terrain and a spacious interior.
*Engineered to offer driving pleasure and safety*
Under the hood, the all-new LC 300 boasts a V6 3.3L Twin-turbo Diesel Engine with a 10-Speed Automatic transmission and 3 drive modes of Normal, Eco and Sport.
The 3.3-liter V6 twin-turbo Diesel engine delivers a maximum output of 225 kW and maximum torque of 700 Nm.
When it comes to safety, the Japanese automaker is ahead of the game.
The all-new LC 300 comes with advanced and comprehensive safety and driver assistance systems provided by second-generation Toyota Safety Sense.

Notable safety features include Dynamic Radar Cruise Control (DRCC), Lane Tracing Assist (LTA), Lane Departure Alert (LDA), Adaptive High Beam System (AHS) and many more.
*Behind the wheel of the LC 300*
As for performance, the all-new LC 300 packs more power and driving capability.
The Bruneian team had a chance to test out the V6 3.3L Twin-turbo Diesel Engine that delivers raw performance and power for our long drive from the Toyota Showroom in Gadong to Temburong and Tutong.
We spent our time in the busy area Gadong moving along effortlessly with the cars around us turning heads.
Moreover, along with the twist and turns of the tight roads from the city to the Temburong, the responsive steering and handling are good and there was minimal body roll.
The 5-seater also boasts optimal road performance and road-holding capabilities throughout the drive. It was perfectly stable and planted to the ground which inspired confidence from behind the wheel.
Adding to that, the SUV also maintains its confidence and control over potholes and puddles.
However, it was at the long winding road of the Tutong highway where we got to test out the true prowess of the V6 3.3L Twin-turbo Diesel Engine.
Other than that, the wide range of advanced driver assistance and safety features on the LC 300 was a great help and certainly made our driving easier and safer.
When we drove along the Seri Kenangan Beach in Tutong, the Multi-terrain 360 off-road camera helped us see where the tires were going and kept logs and rocks away from the LC 300.
Moreover, the cabin was also exceptionally quiet and tranquil with the muted road, wind, and traffic noise.
No matter where you sit, the five-seater boasts comfort and premium comfort for both driver and passenger.
Nonetheless, the SUV is no doubt a good choice for long-distance traveling.
Overall, combining striking good looks, comfort and dynamic driving the Toyota LC 300 is the ultimate outdoor SUV for those looking for the perfect balance between practicality and off-road adventure.
Have a closer look at the Toyota LC 300 and book a test drive with the auto dealer NBT Brunei and follow them on Instagram @toyotabrunei for further information.
THE BRUNEIAN | BANDAR SERI BEGAWAN