Acaraki: Redefining traditional jamu with modern innovation

Indonesian brand Acaraki, known for its modern twist jamu, recently made its debut in Brunei, showcasing jamu-making demonstrations at Rizqun International Hotel and Dil’s Café.

In an event in collaboration with local brand Nona Jo, they aimed to introduce ‘jamu new wave’, presenting the herbal drink not just as a traditional remedy but also as a trendy, health-boosting drink for everyone.

Jamu has benefits like boosting immunity and aiding digestion, making it an excellent choice for improving well-being.

Meanwhile, the café-style setting and live jamu-making sessions at Dils Café offer a fresh, engaging way to experience this rejuvenating drink.

Whether you are a coffee lover seeking a new taste or curious about healthy alternatives, this event is the perfect introduction to jamu.

“This isn’t just about trying a drink—it’s about joining a movement that redefines tradition for today’s generation. As jamu is seen to be the next big thing in wellness,” said Acaraki in a statement.

What makes Acaraki’s jamu special is that they use brewing techniques adapted from the coffee-making process, such as pour-over, manual espresso compressor, manual espresso flares, infusion French press, Aeropress, syphon, Moka pot, and cold drip.

Some of the brand’s signature drinks include Golden Sparkling, Jaman Batu, Temu Rene, and Ku Teja—all prepared by Acaraki’s baristas for guests to try during the showcase at the hotel and Dil’s Café.

Source: Acaraki website
Source: Acaraki website

For Acaraki, in its bid to preserve Indonesian culture, Acaraki aimed to reintroduce the value of herbal medicine into people’s lives.

“By adapting coffee, tea, and matcha, Acaraki strives to present herbal medicine from a different point of view,” said the brand.

UNESCO also recognises the healthy culture of jamu as a valuable means of cultural expression, fostering connections between humans and nature, aligning perfectly with UNESCO’s Sustainable Development Goals (SDGs).

THE BRUNEIAN | BANDAR SERI BEGAWAN

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