KRISTAL Media debuts mobile studio, ‘KRISTAL On-The-Go’

KRISTAL Media has unveiled its mobile studio dubbed ‘KRISTAL On-The-Go’, marking the first portable studio of its kind in Brunei.

The exciting reveal coincided with KRISTALfm’s 25th anniversary, signifying the commercial radio broadcaster’s dedication to innovation and community engagement.

KRISTAL On-The-Go offers a unique blend of mobility and state-of-the-art broadcasting technology, allowing KRISTALfm to bring live shows, interviews, and special programmes directly to its audience anytime, anywhere.

Image: Analisa Amu

The mobile studio also symbolises a significant milestone in the station’s evolution from a traditional radio broadcaster to a dynamic multimedia powerhouse.

In a statement, KRISTAL Media General Manager Jenny Malai Ali said that they are thrilled to introduce the KRISTAL On-The-Go at this year’s Borneo Kustom Show in BRIDEX.

“This studio represents the future of broadcasting in Brunei, enabling us to connect with our audience in new and exciting ways. As we celebrate 25 years of KRISTALfm, this is just the beginning of our journey toward even greater innovation,” she said.

Image: Analisa Amu

The introduction of the mobile studio is the latest in a series of innovations aimed at enhancing listener engagement and ensuring KRISTALfm remains at the forefront of Brunei’s entertainment industry.

Founded in 1999, KRISTALfm has been a constant presence in the lives of Bruneians, offering a finely curated mix of contemporary hits and timeless classics. Over the years, the station has expanded its offerings, embracing digital platforms and multimedia services to serve its listeners better.

The event’s highlight was the live broadcast from the mobile studio at BRIDEX Hall 2, allowing visitors to witness the future of live radio in Brunei.

For the radio broadcaster, the launch at the Borneo Kustom Show is particularly fitting, as it aligns with the event’s celebration of creativity and innovation.

Known as Borneo’s largest automotive and lifestyle event, the Borneo Kustom Show has been a showcase for custom arts and the finest talents across the region since its inception in 2016.

On hand to unveil KRISTAL On-The-Go was Permanent Secretary (Sports) at the Ministry of Culture, Youth and Sports Pengiran Mohd Amirrizal Pengiran Haji Mahmud.

Image: Analisa Amu

THE BRUNEIAN | BRUNEI-MUARA

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